OUR WORK

"Quinte Transit" logo with colorful circles on a light textured background.
Desktop with keyboard, coffee cup, notebook, pen, plant, and Quinte Transit tickets
Man wearing a white "Quinte Transit" T-shirt standing against a white brick wall.
Person holding a pamphlet with front and back view of a blue polo shirt on a light background.
Side view of a Quinte Transit bus with advertisements and logos

REBRANDING PROJECT

Client
Quinte Transit
Year
2023

Messaging | Website | Branding | Video |Facebook Ads

After 30 years of providing access transit services to the City of Quinte West, Quinte Access desired a renaming and re-branding to help launch their new service expansion and integrate their MyRide App.

Kasama assisted with the renaming, re-branding, website upgrade, re-design of their tickets and launching their new brand. Quinte Transit wanted to remain connected to its roots of accessible transportation but also desired to communicate its service to a broader range of passengers.

The outcome was a successful brand awareness campaign, which helped Quinte Transit educate the City of Quinte West about it's new routes and MyRide App.

Video Ad Campaign

Together with Quinte Transit, we helped develop a Video Ad Campaign to educate its local community about the new capabilities of Quinte Transit. Kasama helped script the content, coordinate the filming of the video, and set up the Facebook Ad campaign, which successfully ran for several months.

MESSAGING CAMPAIGN CASE STUDY

In 2023, Kasama Marketing had the pleasure of conducting a brand narrative session with the Stirling-Rawdon Business Improvement Area (BIA).

During our discussions, we gained a deeper understanding of what made Stirling-Rawdon a hidden gem in Ontario and the unique experiences it had to offer visitors.

Group of people sitting around a wooden table in a cafe with laptops, papers, and coffee mugs, engaged in discussion or meeting.
A street lamp post with a banner attached, situated next to a brick and stone building. The banner reads "Get Lost on Purpose, Visit Stirling Rawdon" with an illustration of a scenic landscape featuring buildings and greenery. The building has a window and a boarded section of its exterior.
Illustration promoting a visit to Stirling Rawdon, featuring stylized homes, trees, a winding path, and a bridge on a grassy hill with a clear blue sky.

We crafted a brand narrative that showcased the community's rich history, vibrant cultural events, and stunning natural surroundings.

The resulting tourism campaign, which featured stunning visuals and engaging storytelling, was a defining moment for the area. It highlighted Stirling-Rawdon as a destination that was not to be missed.

STIRLING FESTIVAL THEATRE

Laptop displaying a theater website with a stage, red curtains, and seating.
A website page featuring upcoming events, newsletter signup, sponsorship information, and theater details from Stirling Festival Theatre. It highlights events like a Buddy Holly tribute and comedy night, with sections for involvement and a gallery of sponsors. The bottom shows a theater stage with red curtains and a seating arrangement.

Messaging | Website | Graphic Design | Social Media | Email Marketing | Facebook Ads

A beautiful website is ineffective if you don’t drive traffic to it. We created marketing ecosystem to serve Stirling Festival Theatre’s customers and donors.

OCCASIONS BY THE BAY

WEBSITE | PHOTOGRAPHY | REBRANDING