Website Red Flags
Regular reviews and updates on your website are important to ensure your information is up-to-date and accurate. Here are 8 website red flags that you may need to pay attention to on your own website:
Broken links. Your links go nowhere. Or, they go somewhere, but it’s hard for the user to get back to where they were! A confusing website isn’t doing you any favours.
No mobile version. More than 50% of website traffic is now from mobile devices, you can’t overlook your mobile users!
It looks old or outdated. Your brand will evolve and your photos and content have to evolve as well!
Old info. Your key info - think things like prices, contact info, services offered - those need to be correct. It’s easy to forget to update them when you’re busy working away, but you’ll only confuse (and maybe lose!) clients.
Not coming up in searches. Search engine optimization is key! We’re in the era of Google (or your preferred search engine!) and taking advantage of those higher rankings will mean clients find you easily. You’re also more likely to be at the top of the search bar if you’re making regular updates and edits. But, if you’re like most of our clients, you probably don’t have a lot of time to put into that. Let us help you with that!
High bounce rate. Are people showing up to your website and immediately closing the tab? That’s something you want to look into! What is causing people to duck out as quickly as they arrived? Are you missing something? We can help with that! Let us take a look at your website and offer feedback. We can also do a revamp or complete rebuild if that’s what you’re after.
Old or low-quality images. When was the last time you had a brand photoshoot? We can help you with professional headshots or product imagery that will reflect your business and exude professionalism.
No videos! Did you know that if you have a video on your website, a potential client is likely to spend an extra 20 seconds on your site? Take advantage of that extra time! We can help you with the creative process of brainstorming videos, or we can do the full start-to-finish process of creating a video that’s uniquely you.
Is it time for an intervention? Hit that button below and schedule a discovery call with us today.
